Why No-Code Tools are an excellent choice for Website development

Colin Reitz

Senior UX/UI Designer

Dec 2022

6 min read

No-code tools allow anyone to develop a digital product such as a website without having any programming knowledge. Users can either choose from ready-made building blocks to assemble a website piece by piece or, depending on the tool, visually develop each element themselves using text blocks and basic geometric shapes familiar from graphics tools.

Webflow User Interface

No-code tools include the widely used website builders as well as more powerful tools such as Webflow or Vev, which give the user much more freedom in visual design as well as integration of third-party features and extensions. Because of the design freedom, these no-code tools are an excellent choice to develop a website exactly according to a brand's design guidelines, which also includes all the features needed for marketing and sales.

Vev User Interface

The advantages of No-Code

1. Compensate bottlenecks in development

One of the biggest advantages of no-code tools is their accessibility. After a short orientation to the user interface, no-code tools are very easy to use, so anyone can use them. For example, the development of a website can be taken over by a designer, while the development department can focus on more complex projects.

2. Faster implementation

Since no code is written, but the website is developed visually and many ready-made elements can be used, no-code development is usually even faster than development with written code.

3. Cost reduction

The expenses for the development of a website can be significantly reduced. Only a small team is needed, or even one person alone can realize a whole website.

4. Easy creation and use

All it takes to get started is an account with a provider and you can start developing the website right away. Some tools even offer an integrated CMS, with which blogs and stores can be easily implemented. To publish the website, you can either purchase a domain directly from the provider or simply link an existing domain.

5. Easy maintenance

Content can be changed and published by anyone within minutes. Whether content creator, manager or designer, anyone who has access to the project can change texts, exchange images and even add and publish new content with just a few clicks. You work directly on the visual interface of the website and can see all changes directly without having to publish the page first.

6. Everything from a single source

A big problem of conventional development is the collaboration between designers and developers, not without reason there are countless memes on the Internet. As a designer, it is not so easy to visualize a sophisticated design in such a way that a developer can implement it pixel perfect. In addition, exact implementation may not even be possible for the developer because technical limitations prevent it.

No-code tools enable designers to implement their designs themselves. There is no need for complex handovers and the designer is confronted with the technical limitations of the development himself and can react to them. In addition, websites often require sophisticated design, which is much easier for a designer who is skilled in this than for a developer who has no background in design.


How does SEO work with no-code tools?

Most tools offer integrated functions for meta title and description, alt text as well as keywords and much more, making optimization even easier. The implementation of a clear headline structure, navigation, usability and responsive design is also possible, but the responsibility for this lies with the user.

How secure is a site developed with no-code?

Market-leading tools already have high security standards, here is a Whitepaper from Webflow on this topic.

What if problems occur?

Many tools already have a large community, and there are plenty of resources on the Internet to solve any problem. In addition, there are many freelancers who specialize in no-code development in general or in specific tools.

Can I also implement blogs and stores with no-code tools?

Yes, for this purpose a provider should be considered that offers an integrated CMS or allows the integration of an external CMS.

What if I need functions that no no-code tool offers?

Many tools offer the integration of third-party extensions, these can alternatively also be embedded, or you integrate functions with written code.

Final words

The accessibility for everyone makes no-code tools so special, designers can implement their designs themselves, content can be edited by all employees and developers can be relieved by this.

It's not only very easy to set up a project, but there's also less administration and communication effort in the implementation, which can save a lot of time.

In addition to high flexibility in design, no-code tools also offer many functions on the technical side, SEO and responsive design can be implemented without any problems.

However, despite or even because of the extensive possibilities of no-code tools, you should either have profound knowledge in the use of these tools yourself or work together with an expert in order to avoid mistakes and negative effects in the development.